I turn ideas and business goals into digital products and experiences. Using design and strategy across startups, agencies, and boardrooms.

Selected work

vVenues — Building a global platform for virtual experiences
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Building a global event platform for virtual experiences

Brand-driven digital experiences. Built from scratch.

Stagecast — Repositioning a digital product to unlock new growth
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Repositioning a digital product to unlock new growth

From low margins to scalable growth by reframing the offer.

Bridging physical and digital experiences
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Bridging physical and digital experiences

Leading consistent brand experiences. Agency work.

About

With a background in advertising and communication, I've worked across startups, agencies, and independent projects. Combining strategic thinking with design leadership in fast-moving environments.